Earlier this month, I had the joy of working with Sara Ricketts, owner of The Perfect Blind, for a custom window treatment branding shoot. We met at a beautiful home, where Sara’s beautiful blinds had already been installed. The light was perfect, the space was inviting, and the energy was pure warmth.
Sara brought along her son, Ben, and her installer, Angel, who are both key parts of the business. The focus of the shoot was on Sara, but I made sure to capture the team dynamic, too. This isn’t just a business—it’s a family effort, and you can feel it in every interaction. The photos needed to reflect that connection.
Creating Content That Feels Real
Sara didn’t want stiff or formal portraits. She wanted pretty, relaxed images she could use across social media and marketing materials. So that’s exactly what we created—photos that feel like her brand: inviting and personal.
We styled shots in different rooms of the home, highlighting the finished blinds and the hands-on team behind the service. From the tape measure to the sample books, I captured the tools of their trade alongside the faces that make it all work. These images give potential clients a real look at what it’s like to work with Sara and her team.
Why This Custom Window Treatment Branding Shoot Mattered
The Perfect Blind is more than just a window treatment company. They offer personal service and treat their clients like friends. That’s the story these images now tell. A custom window treatment branding shoot like this gives Sara a full gallery she can use to promote her work with confidence.
Ready to Show Off Your Business?
If you’re a business owner who wants photos that actually feel like you—and help clients connect—let’s talk. I’ll handle the details so you can focus on being yourself.

















